B2SIM

Branding Assets for B2-SIM

B2-SIM, a pioneering E-sport Racing Championship for Business, sought to establish a cohesive visual and sonic identity that captured the essence of real-world motorsport excitement. As the individual responsible for crafting the video branding and sonic music branding, my dual passions for motorsport and music production uniquely positioned me to meet this challenge. The objective was to develop assets that could be seamlessly integrated into event highlights and promotional materials, as well as television broadcasts, while evoking the emotions associated with the thrill of tarmac racing worldwide.